Google has launched a new rewards programme- Google Play Points that will allow users to earn points for any purchases made on Google Play. The programme will also enable users to earn additional points by downloading “featured free apps and games” each week. For this, Google has partnered with some popular app and game developers on Google Play to enable redeeming of points for in-app items such as characters and gems.

Google’s new reward programme will have four levels- Bronze, Silver, Gold, and Platinum. You can even earn more points and weekly prizes at higher levels. The points can be redeemed for Play Store credit and can be used in dozens of apps participating in the programme.
“You can use your points to help support a great cause—or causes—of your choice from a rotating list of nonprofits, starting with Doctors Without Borders USA, Save the Children and the World Food Program USA,” said Google Play Product Manager Winston Mok in a blog post.
Moreover, Google Play Points will be made available to the users in the US from next week. Also, you can earn three times the Play Points on everything you buy your first week. You can donate your points to support a variety of nonprofits, which will eventually rotate over time.
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