In SEO, keyword research and backlink analysis are two of the most important things. Even these are first two things that an SEO expert start while working on an SEO campaign. However, doing these things without an SEO tool is next to impossible.
Hence there are quite a lot of tools are available online. Some of these popular tools are the Semrush, Ahrefs. However, apart from these popular tools, there is one more tool which is the Serpstat, and it is not as expensive as the other options.
So the question is should you go with Serpstat over those popular and expensive tools or not?
Well just to answer this question, we thought of writing a Serpstat review. So you can understand, if the tool is a really worth one or not. Anyway, let’s just go ahead and get into the topic without wasting much time.
Serpstat Review – Is it the best SEO tool in the budget?
Talking about the introduction at first, well the Serpstat was founded in 2013 as a keyword research tool. However, over the times, the tool has started offering different services and now it is a complete SEO and PPC tool.
The tool has more than 95,000 active users, and their database has more than 100M keywords data. Also, their database does have more than 180 million ads and 200 million search suggestions data and so on.
Overall this online tool offers total 5 SEO services to the internet marketers. Also, the tool comes with a free and premium plans. However, the free plan has some restrictions, and it does the basic stuff.
Apart from the free plan, the premium plan is divided into tho categories. One of them is the personal and the second one is business.
Now that you know about the pricing. Let’s just talk about the top features that Serpstat is offering.
Top Features of Serpstat
Keyword research is one of the first factors in SEO and thanks to Serpstat that they have added the feature.
With the Serpstat you will be able to In-depth URL Analysis, Insights on Search Questions,”Tree-view” Keywords Distribution. Find some related keywords and so on. Also, it has the adaptable filters.
Backlink analysis is also an important factor, and with Serpstat you will be able to do it with an ease. With the help of Serpstat, you will be able to get Backlink data in one click. Also, it will display you full backlinks data collected over the last two years.
Also, you will be able to keep track of your competitor’s backlink strategies. In addition to that, it will help you get the quality score of referring domains and find pages that have most links.
Serpstat also lets you do competitor analysis. Using the competitor analysis, you will be able to analyse all of your competitors online.
You will also be able to make niche leader identifications and follow the visibilities and keyword trends. You will also be able to monitor the progress of your competitors. As well you will get the keyword map of your competitor’s website.
Rank tracking is another feature that Serpstat is offering. This will help you be in the game and keep an eye on your competitors.
Using Serpstat, you will be able to do the complete research of SERP with advanced analytics. It will give you SERP Historical Data, Keywords grouping by tags.
Also, you will get insight into traffic distribution among domains. Furthermore, the Serpstat also shows the market share fluctuations and offers you the local search option.
SEO audit is another feature that Serpstat is offering. With the help of Serpstat, you will be able to check Serpstat Domain Optimization Score. You will also be able to clean up your website.
It will be easy for you to have a look at the errors and plan your SEM strategy in a better way.
Also apart from these features, Serpstat also allows you to do content marketing ideation, search analytics, advertising analysis, on page audit, market intelligence and other ones.
Overall, the Serpstat SEO tool is undoubtedly a great one. It has a free plan, so you can try it out before you actually pay for a plan.
Also, the prices are quite low compared to other SEO tools on the market. So if you are planning to get the tool, then you definitely should. There is no harm in getting a subscription for a month, and if you like it, then you can go for a yearly one. So go ahead and see how it is working for you.
Anyway, that was all for the Serpstat review. If you have any more questions, then do comment below, and we will surely help you out with your query.
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