The App Store subscriptions surpass the Google Play Store’s subscriptions by a whopping $2.5 billion in 2019, according to a report by Sensor Tower. US consumers spent mountainous $3.6 billion on the top 100 US subscription apps.
iPhone users spent over $4.6 billion in the top 100 non-game mobile apps that offered subscriptions during 2019. It’s a 21% year-over-year growth from the $3.8 billion generated by the top 100 subscription apps in the U.S. during 2018. The 2019 total was 24% of the $15.3 billion the store generated from user spending overall last year. The chart given below describes how the amount grew over time.
Tinder generated the most subscription revenue in the US which was followed by Pandora and then YouTube. YouTube topped the App Store subscription in the App Store revenue, as its in-app purchase includes YouTube Premium, the second-most popular purchase. In 2019, it crossed the $1 billion milestones through in-app user spending alone. Pandora took the top spot on Google Play Store, while Google One, Hulu, Bumble, HBO Now, LinkedIn, YouTube Music, ESPN, and Disney+ were the top 5 apps by revenue on the Google Play Store.
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