What is the Role of a Design System in a Company 

As every firm is in a race towards digital excellence, most of them have to face certain problems to accelerate their product development cycle. Customers have a never-ending hunger for innovation, and it doesn’t matter how much brilliance companies achieve, the customer always wants more. So, enterprises are forced to understand the demands of the customer, fulfill those demands, meanwhile maintaining a level of consistency in their organizational structure. When a company has to deal with such problems, the solution lies across finding the most optimal path towards scaling and design systems come in very handy to achieve that. Before we begin with how vital a design system is and its role in the growth of a company, let’s see what it means.

What is a Design System?

According to the design experts at Adobe XD, “a design system is a collection of reusable functional elements–components and patterns–guided by clear standards that product teams use to create a consistent experience across a range of products.” In other words, it’s a systematic approach to guidelines, principles, philosophies, and code in the development of a product. It is a way through which different teams collaborate so that a project can be scaled in a better way. Well-crafted UX design systems allow designers to approach a problem creatively as they can work together and reach a solution creatively. 

How Design Systems Come in Handy?

As most designers say that design systems are the language through which a product is converted from the planning stage to execution, having a design system acts like the light which ensures the success of each project. Here are 3 benefits of design systems that can help you understand their importance.

1. Bridges the Gap between Different Teams

First and foremost, having a design system allows different teams who are working on a similar project to work with each other efficiently. In the past, due to the communication gap, different teams would often act as hindrances for each other and make projects longer. But having a design system ensures that UX designers and UI engineers to cooperate with each other in a better way. 

2. Improves Customer Experience

An ideal design system is one that is used to make a product with reusable components and by using guidelines and principles that ensure the success of a project. When both the designers and developers are working coherently towards the similar task of improving the customer experience, they build better products using a visual language, UI elements, and rules that take the product to the next level of excellence. 

3. Saves Money and Eliminates Silos

One of the main reasons why companies go for design systems is that it saves them a lot of money. If you don’t have a design system in place, developers will have to spend extra time to rewrite code, trying to find a way to make it understandable for different teams. Moreover, design systems create a sort of transparency as one team can share their information with the other. With the help of a design system, teams can create common goals and drive a successful product development campaign.


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